Produced by ‘Sway’
Home to brands like Vanity Fair, The New Yorker and Bon Appétit, Condé Nast might as well be French for “magazine.” But the company’s C.E.O. sees a “difficult future” for print and is trying to pivot Condé Nast publications toward creating more digital content — even going so far as to say that Condé Nast is “no longer a magazine company.” Amid this fight for readers, clicks and subscriptions, the company has struggled publicly through a cultural reckoning, fielding accusations of a toxic work culture and firing some of its top editors in recent years.
In this interview, Roger Lynch explains why and how the company has changed. But Kara Swisher asks: How can it, with one of its most powerful figures, Anna Wintour, still at the helm?
[You can listen to this episode of “Sway” on Apple, Spotify, Google or wherever you get your podcasts.]
Lynch discusses why he thinks Wintour is an agent of change, rather than the old guard. They talk about how management has handled negotiations with the company’s various unions. And they consider how publishing gatekeepers have been usurped by online ones like YouTube and TikTok. And Kara asks him to weigh in on the perennial media question: Is print dead?
(A full transcript of the episode will be available midday on the Times website.)
Credit…Courtesy of Nyra Lang
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“Sway” is produced by Nayeema Raza, Blakeney Schick, Caitlin O’Keefe and Wyatt Orme, and edited by Nayeema Raza; fact-checking by Kate Sinclair and Mary Marge Locker; music and sound design by Isaac Jones; mixing by Carole Sabouraud and Sonia Herrero; audience strategy by Shannon Busta. Special thanks to Kristin Lin and Kristina Samulewski.